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You’ll Be Fine As Long as You Have…Content
Conversations, relationships, e-mails, texts, and a lively dinner convo just need one thing…content. Having it means people want more of you. Not having it means moments get dry and lead others to wonder if you’re worth the time.
What is content?
Essentially it’s the unique comments you share. It’s teaching others things they don’t know.
“Content is knowing what you have that most others do not. It’s your differentiation. It’s your expertise. It’s the message that will make your brand unique, attracting others,” Keith Ferrazzi tells in the ultimate modern social intelligence book Never Eat Alone.
It can be an idea, skill, trend, or cause that helps you set you apart. It’s your unique value proposition to the world, resulting from what you’ve done that others haven’t.
As a few examples among the tens of thousands of possibilities of content to share,
1) Oh, did you see that cryptoassets have the fastest rate of adoption of any technology in human history at 113% per year? The internet only had 63% per year. Was reading this on macroeconomic analyst Raoul Pal’s Twitter feed. I just put a chunk of my salary into the Ether crypoasset, in fact. Earlier you buy, higher the possible returns!
2) Hey, did you know quinoa can replace rice and it’ll give you more energy since it’s a complex carbohydrate that takes 3–4 hours to get broken down, unlike simple carbohydrates like white bread and white…